Social Media Strategy, Goals & Audience Research
Concepts, guided practice and implementation tasks for this module.
Brand & Community Track
Social Media Marketing Course in Jaipur
Learn organic social strategy, Instagram and Facebook content, Reels and short-form creative, community management, Meta advertising and measurement through practical brand work.
8 WeeksBeginner FriendlyOnline / Offline
Curriculum
Practical learning path
Structured around guided practice, assignments and portfolio-ready work.
Brand Voice, Content Pillars & Editorial Planning
Concepts, guided practice and implementation tasks for this module.
Instagram & Facebook Profile Optimization
Concepts, guided practice and implementation tasks for this module.
Posts, Carousels, Stories, Reels & Short-Form Video
Concepts, guided practice and implementation tasks for this module.
Copywriting, Hooks, CTAs & Social Creative
Concepts, guided practice and implementation tasks for this module.
Community Management, Social Listening & Response Workflows
Concepts, guided practice and implementation tasks for this module.
Meta Business Suite & Publishing Workflow
Concepts, guided practice and implementation tasks for this module.
Meta Ads: Objectives, Audiences & Creative Formats
Concepts, guided practice and implementation tasks for this module.
Retargeting, Pixel Concepts & Campaign Measurement
Concepts, guided practice and implementation tasks for this module.
Insights, Testing, Reporting & Portfolio Project
Concepts, guided practice and implementation tasks for this module.
Course Outcomes
What you should be able to do after the course
Build connected practical skills instead of learning topics in isolation.
Build a channel and content strategy
Translate a brand goal and audience into channel roles, content pillars, formats, publishing cadence and a practical content calendar instead of posting without a plan.
Create platform-ready social content
Plan posts, carousels, Stories and short-form video; practice hooks, captions, calls to action and reusable creative workflows for Instagram and Facebook.
Manage community and brand conversations
Develop response guidelines, engagement routines and escalation thinking for comments and messages while keeping brand voice and customer context consistent.
Connect organic work with Meta advertising
Understand campaign objectives, audiences, creative formats, retargeting concepts and how paid distribution can support a strong organic content system.
Measure and present social media work
Use platform insights and campaign signals to compare content, document tests and turn a content calendar, creative samples and reporting into a portfolio-ready case study without inventing results.
Portfolio Deliverables
Build work you can explain, not just a certificate
These course-specific practice outputs are designed to help you show your process, decisions and marketing judgment in interviews, freelance discussions or business reviews.
30-Day Content System
Build content pillars, a publishing calendar and platform-ready post, carousel, Story or short-video concepts around a defined brand goal.
Meta Campaign Brief
Define objective, audience, creative angles, landing path, events and retargeting logic before moving into Ads Manager execution.
Social Performance Review
Compare content or campaign signals, document what changed and recommend the next creative, audience or publishing test without manufacturing outcomes.
Tool Stack
Tools and platforms covered during practical learning
Understand where the main tools fit in your learning, implementation, testing and project workflow.
InstagramFacebookMeta Business SuiteMeta Ads ManagerCanvaCapCutMeta PixelGoogle Analytics 4Spreadsheets
Who Can Join
Designed for different career and business goals
Students & social media beginnersAspiring social media managers & creatorsFreelancers & agency professionalsBusiness owners & personal brands
Practical Resources
Read the workflow before you practise it
Use these supporting guides to connect course concepts with practical audits, platform changes and implementation decisions.
Meta Ads Pixel & Measurement Guide (2026)
Follow a practical paid-social workflow for meaningful conversions, Pixel event QA, retargeting, creative testing and lead-quality reporting.
Read guide →Learning Experience
Learn by doing, not only by watching
This course is designed for students, job seekers, working professionals and business owners who want structured practice. Sessions combine concepts with implementation tasks so you can build evidence of what you know.
Guided Practice
Apply each topic through trainer-led exercises and practical assignments.
Portfolio Work
Turn selected exercises into work samples you can discuss in interviews or client conversations.
Career Guidance
Connect course skills with job roles, internships, freelancing and business use cases.
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Need help choosing the right course?
Discuss your job, internship, freelancing or business goal with the Clever Ape Academy team.